Signature
Formerly known as Café Crème, Signature is one of the world’s largest cigarillo brands and the best-selling brand in the ST Group.
Signature is sold in over 80 countries worldwide with significant exposure in the United Kingdom, France, Spain, Portugal, Finland, and Global Travel Retail. Signature holds a strong position in the mainstream segment, and the portfolio includes different format cigars, flavored variants and variants with filter. Using tobaccos from Java, Colombia, the Dominican Republic, and Italy, the cigars are wrapped in natural Java or Ecuadorian leaves.
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Using a planogram is essential to not only maximise your profit per shelf, but also to help your staff remember where products are to be found when dealing with customers. If you want further advice on how to maximise your sales please book a visit from one of our trade reps who will be happy to advise you.
